How to capture UTMs from a URL

To learn how to capture a UTM from a URL for tracking purposes, whether it's a campaign name, keyword, ad group, or any other parameter, please refer to this documentation.


  • Choose a form type step

In this case, we're simply going to use a contact form step that we created. But you can use any form style step.


  • Click 'Add form filed'

  • Choose field type of 'URL lookup'


  • Add the name of your variable to the following fields:
    • Field Name
    • Field Label (this won't show because the field will be hidden)
    • UTM Parameter Name


In this case, you'll see that I named the field utm_campaign.


  • (Optional): Set your webhook or integration field name if posting via webhook or into a system like LeadByte

Then click Save form field.


Repeat for each UTM.

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